About us

Modern thinking. Trusted values. Stronger together.

A. Infantino & Co., part of the GNS group, has looked after Hertfordshire and the surrounding areas for decades.

Our story

A local practice, deliberately kept local

The firm has been built on the High Street, looking after the businesses around it — builders, shops, landlords and families who want an accountant they can walk in and see. This continues today, with much of that client base still with us, in some cases across three generations.

Better software, faster answers and clearer pricing than ever before — as well as the same short chain of people between you and a positive outcome.

Every client has a qualified accountant responsible for their work, surrounded by a team of subject matter experts to assist your business when you need them.

Meet the team →

Our principles

Four things we hold ourselves to

People first You get a named accountant who knows your business. No ticket queue, no call centre, no being handed to whoever is free. We would rather grow slowly than lose that.

Trust and integrity Qualified, supervised and straight with you — including when the answer is not what you hoped, or when the honest advice is to do nothing.

Tech enabled Sage as our main platform, with Xero and QuickBooks supported, plus secure digital signing and document exchange. Set up properly so it saves you time rather than adding admin.

Partnership approach We sit down with you at least twice a year, because the conversations that change your tax bill happen before the year end, not after it.

Ownership & governance

Part of the GNS group

A. Infantino & Co. is the trading name of GNS Bidco Limited, registered in England & Wales no. 16625061, with its registered office at the Hoddesdon practice. Ownership changed; the office, the team and the way we work did not.

Trading name: A. Infantino & Co.
Legal entity: GNS Bidco Limited
Company no.: 16625061
Regulation: ICAEW (AML supervision) · HMRC agent

Modern thinking. Trusted values. Stronger together.

A local practice, deliberately kept local

Four things we hold ourselves to

Part of the GNS group

Let's start with a conversation, not a quote form.